Infuse The Block: Top 10

The Paradigm Shift

Your store is already a media generation hub.

In 2026, physical retail spaces are no longer simple transaction zones. They are high-authority, community-rooted media generation hubs with massive content potential — and right now that potential sits unused on your floor.

On-Site Cultural Engine: host an exclusive, highly curated Top 10 Music Video, Freestyle, and Interview Show, produced completely live inside your flagship location. Your storefront becomes an authentic cultural destination and a hotbed for emerging local and regional talent.

No-Risk Ad Revenue: Radio Play handles end-to-end production, distribution, and ad-server syndication. Conbud provides the location, covers a base-production fee, and splits all downstream revenue. Your floor space becomes a recurring, high-margin media stream, powered by FAST channels and programmatic TV advertising.

Infuse The Block — Top 10

This is the format. Your store becomes the room it's shot in.

The two clips on this page are real, official BET archive footage — the actual format we're proposing to bring in-house. A countdown of the week's biggest videos, freestyle segments with emerging and established artists, and interviews shot live in front of a crowd.

TRL and 106 & Park proved the model for two decades: appointment viewing, built around music and culture, hosted somewhere with real foot traffic. Infuse The Block puts that format inside your flagship location instead of a studio lot, with your store as the permanent backdrop.

Global Multi-Platform Network

From your floor to every screen.

The show is produced once and syndicated everywhere your audience already watches.

• Roku & Fire TV — syndicated placement across leading smart TV apps as an episodic series, with native commercial slots and customized store banners
• Apple TV & OTT — a direct premium streaming layout broadcast to high-intent living room audiences via custom Connected TV (CTV) networks
• iOS, Android & Social — optimized mobile experiences, short-form clips, and TikTok/Instagram Reels designed to drive direct local foot traffic back to your store

How We Get There

Four steps, from data to broadcast.

• 01. Demographics — map local customer shopping habits and musical preferences to design a hyper-focused concept
• 02. Architecture — identify optimal physical filming locations and brand placement backdrops on-site
• 03. Outreach — source localized and programmatic brands eager to sponsor live show segments
• 04. Live Pilot — record, produce, and syndicate our first pilot show to secure baseline digital distribution data

We deploy experienced, high-end 4K audio-visual crews to film on location with zero interference to regular operations.

Deliverable Domain

A true creative co-op.

Every deliverable below is reciprocal — one side's obligation is the other side's guarantee.

• Radio Play brings: talent sourcing, host coordination, and licensing clearing
• Radio Play brings: a minimal 10'x10' set footprint, setup and breakdown
• Radio Play brings: syndication across Roku, Apple TV, Fire TV, iOS and Android
• Radio Play brings: FAST channel ad insertion, program ad sales and revenue reporting
• Conbud brings: creative sign-off and preferred host/talent approvals
• Conbud brings: guaranteed access to the venue location and electricity
• Conbud brings: an on-site QR code display linking to the digital show
• Conbud brings: a direct split of all programmatic CTV and social earnings

Continuous backend programmatic and direct sponsor ad campaigns are managed entirely on our end. Your store acts as the constant physical star of the show, earning visual ad integration every second it's on screen.

Economic Feasibility

50/50 on revenue, 65% on margin.

Our standard partnership model delivers a 50/50 net split across all tracked programmatic and direct placement avenues generated by the series.

FAST Channel Ad Network CPMs40%

Direct Show Sponsorship Segments30%

Shoppable Commerce & QR Leads20%

Co-Branded Merchandise10%

Month 1~10K views/video

Month 38

Month 615

Month 825

Month 1036

Month 12250K+ monthly views

Based on a 12-month distribution build-out, we project localized organic views starting at 10K per video, compounding to over 250K programmatic monthly views by Month 12.

Because the physical retail space already handles commercial overhead — rent, electricity, baseline logistics — retail media programs capture extraordinary margins. Typical retail margins dwell around 3-5%, whereas Retail Media ad campaigns operate between 60% and 70% net profit margins: extreme yield on floor space you already have.

Start Here

A strong brand is not just a logo. It's the story you tell.

Ready to claim your place in the modern retail media economy? Let us help you tell that story.

info@radioplayinc.com · +310 435 9950 · www.radioplayinc.com